Terms of Reference For:
Activity 2.1.3: Development of programs on livestock production, husbandry and climate smart crop production.
1. consultant developing, Contextualizing & translating Pastoral field schools manual (develop material and print into book form on Somali language)
2. Consultant developing on agro-pastoral curriculum for livestock and climate smart crop production.
3. Develop radio program (recorded material audio and video material animal husbandry Script writing, Directing, Recording.
4. Local radio program released on monthly based FM and TV
Organizational Context
World Vision Somalia is a humanitarian organization operating in the country since 1993. Its mission is to support vulnerable children and communities to enhance their resilience and well-being. World Vision's main interventions include food security and agricultural recovery, health and nutrition, water, sanitation, hygiene, education, advocacy, and emergency response. This comprehensive approach directly contributes to improving the well-being and resilience of communities in Somalia, specifically focusing on health, education, water, sanitation, and food security.
The impact of climate change is a pressing concern in Somalia, with frequent droughts and floods threatening the food supply and livelihoods of millions. World Vision's response includes advocating for policies that address hunger and malnutrition, seeking sustained funding for critical food security actions, and collaborating with partners to strengthen food systems. Their work in the WASH sector also contributes to climate change adaptation by ensuring access to clean water and promoting hygiene practices, essential for health and dignity, especially in environmental challenges.
Overall, World Vision Somalia's contributions to food security and climate change are multifaceted and deeply integrated into Somali society. Their ongoing efforts to support and empower communities are vital for creating a more resilient and food-secure future.
World Vision and other partners such as CARE, Shaqadoon, and WARDI are carrying out an anticipatory action climate resilience project along transhumance corridors in the Southwest State of Somalia. This project, funded by DANIDA, aims to decrease vulnerability and enhance the resilience of pastoral and agro-pastoral communities in the region.
Project Overview
Anticipatory Action and Climate Resilience Along Transhuman Corridor in Somalia (AART) is a DANIDA-financed multi-sector project to support Somalia’s recovery and build national resilience to recurrent natural disasters.
AART's primary focus is on monitoring and supporting pastoral communities' migration routes during both normal and crisis periods. The project works to establish resources and infrastructure that can be utilized as needed to provide access to animal health services, water sources, and temporary resting camps along the migration routes.
Since its launch, the AART project has made significant progress in implementing measures to address the impact of climate change. Given the increasingly severe droughts and flash floods in pastoral communities, the AART seeks to accelerate its intervention in the most common migratory routes in the Southwest state of Somalia. The focus is on enhancing access to early warning information, improving livestock health services, and ensuring adequate water resources along the migratory routes connecting lower Shabelle, Bay, and Bakool. This targeted approach aims to facilitate the swift recovery of the affected communities along these critical migratory corridors.
The immediate and rapid implementation of AART is to ameliorate the current high levels of climate risks experienced by many pastoral households in Somalia. The main goal of the project is to: 1)
Protective measures must be improved to mitigate the adverse effects of climate change and enhance the resilience and social cohesion of vulnerable groups such as displaced populations and host communities. This includes preventing further displacement due to climate change. Additionally, it is crucial to provide livelihood recovery and technical advice packages to small-scale agro-pastoralist, nomadic pastoralist, and riverine agriculturalist communities in the most food-insecure rural areas. This support should be facilitated using an "inputs for assets" modality where appropriate and unconditionally in cases of immediate need.
Problems related to traditional farming systems and inadequate adaptation of agricultural technologies are among the main reasons for low productivity and limited progress made in the livestock production sector in Somalia. Smallholder farmers in the country rely primarily on outdated farming practices that are neither efficient nor productive. Livestock farming is based primarily on the use of poor-quality feeds, inadequate animal health management, limited use of improved genetics and materials, and poor animal husbandry and entrepreneurial skills. Livestock producers are also constrained by limited access to modern livestock technologies.
There is a lack of access to technical information on animal husbandry and range management, which hinders the improvement of livestock productivity. The pastoral and agropastoral communities are isolated due to the remoteness of their habitat, making it difficult for professionals to reach them. These communities are also mobile, posing a challenge for traditional learning and training methods. Additionally, there are few experts available to share educational information and new techniques in animal and crop production, as well as range management. Limited access to extension services is attributed to weak government institutions, remoteness of pastoral communities, and a lack of current technical information.
Somalia has one of the lowest literacy rates in the world. The estimated literacy rate for men is 36%, and for women, it is 26%. This means there is a high percentage of people who cannot read or write. As a result, formal educational classes may have less impact on introducing new production techniques. Additionally, Somalis rely on oral tradition, transferring information through storytelling, poetry, and cultural dances.
Due to the ongoing insecurity that hinders government or NGO personnel from accessing rural areas, along with the nomadic nature of pastoral communities and the absence of other educational and extension services, radio broadcasting has emerged as the preferred medium for disseminating educational and transformative technical information to pastoral communities. Therefore, educational radio programs would be the most effective way to share technical information on production and animal husbandry. Radio is among the most widely accessible and popular communication tools in Somalia. It allows farmers, pastoralists, and fisherfolk to access information and acquire new knowledge. For this reason, AART project will utilize radio with extensive coverage to deliver informative programs to animal husbandry technicians, farmers, and farm managers.
To improve the knowledge and use of improved agricultural techniques among pastoralist, it is important to disseminate information through appropriate communication channels
AART project is developing a series of radio programs in selected districts along the transhuman corridor of SWS of Somalia to educate pastoralists in modern livestock production techniques and explore the potential of using radio as a medium to disseminate information on improved livestock technologies to youth and women pastoralists.
The intervention targets pastoralists, youth, and women livestock producers engaged in livestock production along the transhuman corridor of SWS of Somalia. The program’s beneficiaries will receive a series of radio programs about livestock production and husbandry technologies via radio in their local language. The broadcasts will be specifically designed to improve farming and marketing practices, focusing on feeding formulation and preparation, animal health and disease prevention measures, entrepreneurial skills, and livestock marketing. Therefore, the pilot intervention is expected to provide policy-relevant insights into the potential of using radio to convey information on improved livestock production. This could serve as an entry point for entrepreneurial interventions to enhance the productivity of livestock production and improve the livelihood of smallholder farmers in Somalia.
The main objective is to develop a radio program to disseminate information on livestock production to pastoralists along the transhuman corridor in the western state of Somalia. Through the radio program, pastoralists access knowledge on improved livestock production techniques, such as feeding resourcing, formulation and preparation, animal health and disease prevention measures and livestock marketing.
Description of the assignment
Worldvision, as part of the AART project implementation, plan to engage a consulting company to develop a series of radio programs to educate pastoralists on animal husbandry and broadcast. The consulting company will specifically design radio programs to educate pastoralists to improve farming and marketing practices, focusing on feeding formulation and preparation, animal health and disease prevention measures, entrepreneurial skills, and marketing of livestock. The consultant will develop a series of radio programs in role-play blended with some concert poems and traditional songs that attract pastoralists to listen to the program. The consultant will air the program through a wide range of FM radios. The radio program should create awareness and educate pastoralists on IBLI and its policy features.
SPECIFIC OBJECTIVES
To produce a high-quality, informative, and educative audio series for livestock production, husbandry, health management, develop manual for all and develop manual for smart farming technology into Somali language.
· consultant developing, Contextualizing & translating Pastoral field schools manual (develop material and print into book form on Somali language)
· Consultant developing on agro-pastoral curriculum for livestock and climate smart crop production.
· Develop radio program (recorded material audio and video material animal husbandry Script writing, Directing, Recording.
· Local radio program released on monthly based FM and TV
· Develop scripts in Somali.
· Record the role play.
· Engage FM Radio to air the program series.
· The pastoral communities should easily understand the pictorials without facilitation.
The consulting firm/individual will be responsible for the following:
· Develop content that will be scrutinised and guided by technical livestock and IBLI advisors.
· Developing context-relevant and attractive radio programs that the pastoral communities can easily follow.
Consultant role and expecting deliverables
· A complete script capturing relevant topics in livestock production and farming.
· Recorded play
· Engaging FM radio to air the play.
Expected Outcomes (Key Results Expected / Key Deliverables)
· The first version of the deliverables is expected to be received within 4 weeks.
· This will include one (1) version of the same, one in Somali.
· The audio should be clear and formatted Mp2 & Mp4 only.
· The Audio should be edited and refined before final submission.
· All the raw audio will be submitted to World Vision Somalia and AART.
Activities
· Consultant will prepare script and narration for the program series in Somali
· Consulting the content of the audio outlined in the already drafted storyboard.
· Developing the content for a short 5-10 minutes audio.
· The audio should be in Somali, but it is possible to translate to other languages at a later stage.
· Presenting the rough cut of the audio to the technical team and AART project implementation team for review, input and feedback.
· Revising the audio based on inputs.
Project Timeline
The expected timeline is 30-45 days (over three months).
Ethical Requirements
World Vision will guide how the audio depicts people to ensure that the consultants abide by child-safeguarding principles.
Branding
· Copyright solely belongs to World Vision and AART implementing partners; therefore, all productions and written content will be purely RIL property.
· AART, partner and donor logo and any other logo allowed the coordination team can appear on productions.
· Any of the content produced during this project cannot be reused for another purpose without WVI’s permission.
· All outputs will be provided and should have logos as agreed with the coordination team.
Evaluation Criteria
Mandatory Requirements
· Provide a certified copy of a certificate of business registration, Certificate of incorporation, business license or similar document (Companies/Organizations)
· Provide valid tax compliance certificate
· Provide references from previous clients for similar works
Note - Applicant who will not meet the above mandatory requirement will not be considered for Technical Evaluation.
Technical Evaluation by a Technical Team
Applicants will need to have the following experiences and qualifications - as detailed in their Technical Proposal (CV and Portfolio) that are submitted as part of the application:
· 2-3 examples of past audio they have directly designed and produced.
· One series script
· Example of at least 1 after-radio program report
· Well-qualified persons in the required field with previous experience with similar jobs with donor entities and humanitarian agencies.
· Using innovative communication techniques and tools in conducting its work.
· Knowledge of NGO visibility requirements.
· Understanding of cultural conditions in Somalia.
· Ability to express ideas and concepts clearly and concisely through audio development.
· Provide one module script example relevant to livestock production and husbandry
· Provide one example audio of a previous project
All applicant Technical Proposals (CV and Portfolio) will be reviewed by a panel of WV and AART technical teams to determine:
· If the applicant has the necessary skills and experience to deliver on the Expected Outcomes
Financial Evaluation
All bidders are advised to submit the following Financial Proposal:
· Total cost to deliver on the project (Quote)
· Payment Terms (i.e. full payment on completion, 30% down payment to begin project…)
Application Process
All interested bidders/consultants must submit their Technical Proposals and Financial Proposals as attachments via email somo_supplychain@wvi.org on or before 6th November 2024. Bids received after deadline shall not be considered.
The email title should be- Radio Programs for Livestock Production and Husbandry Application.
Only the final selected candidate will be contacted