Job Description

Term of Reference

Media Firm Consultancy for collection, documentation, and dissemination of Stories of Change for the Africa-Led Movement to End FGM/C (ALM) Project in Somaliland

Overview:

ActionAid International Somaliland (AAIS) is part of a global federation working to end poverty and injustice with thousands of communities and millions of people across the planet guided by its strategy ‘Action for Global Justice’ that ensures coherence, aligning with the poor and excluded people, reasserting women’s rights, strengthening accountability, and building resilience against shocks & hazards. AAIS has been operating in Somaliland for over 28 years, implementing integrated programs on women’s rights, humanitarian response, resilience building, food security, and education. AAIS implements several protection programs through its engagement with communities, women, and youth groups, with the goal of empowering them ensuring safe spaces for them within their communities, and providing referral pathways for the survivors of violence.

Project Background

Somaliland has one of the highest rates of FGM/C in the world, with 98% of women and girls having been cut and 85% having experienced the most extreme form of FGC (infibulation) as perWho. Hence, ActionAid’s long-term vision is to see a generation of girls in Somaliland living without the threat of Female Genital Mutilation and Cutting or FGM/C. ActionAid is implementing Africa-Led Movement to End FGM/C Project in Somaliland envisioning acceleration in positive changes in social attitudes towards ending FGM/C. This project will contribute towards achieving this vision and will build on the lessons learned and successes from previous projects in the country which include offering community dialogues and engaging young girls’ and boys’ schools and providing awareness raising sessions. This project will focus on five communities in  two regions namely Sool and Sanaag of Somaliland, where girls are at high risk of undergoing the most severe form of cutting.

Purpose of the Consultancy

Action Aid International Somaliland has carried out structured raising awareness-raising initiatives towards targeted communities in Sool and Sanaag regions (Erigavo, Ceel-afweyn, Fadhigaab, Garadag, and Caynaba) between April 2023 and March 2024. Accordingly, AAIS intends to document success stories and showcase the meaningful impact the project has made in the lives of the target girls and youth across the target districts. The videos and stories of change will showcase the views of the project beneficiaries, their reflections on context benefits realized, challenges encountered and what steps they took, or the program took to address them.

Therefore, AAIS is seeking the service of a competent Media firm to collect, document  and disseminate  positive stories of transformation of the regions where the Africa-led Movement to end the FGM/C project was carried out.

Scope of work

o   The consultant will travel to the designated project locations and take photos, conduct interviews with beneficiaries and stakeholders, document video stories on the project interventions that show change with specific focus on girls & women. This will particularly highlight key project achievements including showing evidence on impact of the project to the community.

o   Prepare creative concept scripts with key messages aligned with the project goals/objectives.

o   Visit project sites and document videos, and photos, capture key voices/stories of change/success.

o   Edit content professionally with English language and subtitles as required and soundtrack.

o   Present the rough cut of videos to the AAIS Management and project team for feedback, adjustments, and approval.

o   Selection of a range of high-resolution photographs (around 20) and provision of detailed captions.

o   Revise the videos based on input and adjustments by approvers.

o   Submit revised and finalized video stories and well-captioned photographs.

o   Submission of all the raw footage.

o   The video concept and scenario/scripts and storyboards will be developed in close consultations with ALM Project Manager before starting the documentation assignment.

o    Develop a detailed work plan and appropriate methodology. The timeline must be within 10 days.

o   High-resolution edited and refined minimum of 20 photos and 6 videos (2-4 Minutes) of stories of change with clear captions including full metadata (who, where, what, when) for use in various communications and marketing purposes.

o   Testimonial stories from community leaders/beneficiaries focused on how they are trying to bring change, the challenges they are facing and the impact the project is having explained in a non-technical way.

Ethical Requirements

• Photos, and videos from the respondents in the interviews and focus group discussions, must be priorly informed and sign a consent form.

Branding / Copyright and Intellectual Properties:

• Copyright solely belongs to AAIS; therefore, all productions and written content will be purely AAIS property.
• The consultant may not use, reproduce, or otherwise disseminate or authorize others to use, reproduce or disseminate such works without prior consent from the AAIS

Deliverables:

• Submission of work plan and script before execution.
• Six high-resolution final Videos of stories of change and human stories edited and with English subtitles submitted, the Video length be 2-4 Minutes long.
• Capture and submit 20 high-resolution Photos from the field.
• Provide raw data to ActionAid International Somaliland.
• The Videos and Photos should have a consent form signed from all interviewed/pictured personal and submitted.

Duration of the consultancy:

The duration of the consultancy will be 10 days, in consultation with the AAIS ALM Project team. The Consultant will generate a schedule specifying the implementation of the documentation and editorial process until delivery of the final products.

Experiences and Qualifications

     Extensive proven experience, more than five years in producing video productions services, 2 to 4-minute short-format films, and professional photography in similar jobs with donors’ entities and humanitarian aid agencies in Somaliland.

·      Proof of expertise in Similar work should be submitted with the application by submitting relevant links to the bid.

·      Ability to access and own dissemination platform including (popular and active social media sites for dissemination of collected stories)

·      Using innovative communication techniques and tools in conducting its work.

·      Ability to express clearly and concisely ideas and concepts through photo shooting and video development.

·      Extensive experience in professional audio-visual recording and editing.

·      Very good knowledge of current developments and practices in communication including digital media, indigenous media, community organization and participation.

·      The Consultant should have the capacity and deliver within the specified timeframe.

Skills Required

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